Privacy Policy

1. Palmetto Beauty and Balance is a medical aesthetics and wellness medspa located in Charleston, South Carolina. We are committed to protecting your personal information and being transparent about how we use it.

2. Information We Collect We may collect the following information when you book an appointment, contact us, or visit our website:

Full name, email address, and phone number
Medical history and treatment records relevant to your care
Payment information
Website usage data (cookies, IP address, browser type)
Appointment history and preferences stored through our booking platform

3. How We Use Your Information We use your information to:

Schedule and manage your appointments through our booking platform, Boulevard
Provide safe and personalized medical aesthetic treatments
Send appointment reminders, follow-ups, and promotional offers
Communicate with you via text message through our messaging platform, Salesmsg
Improve our services and website experience
Comply with applicable medical and legal requirements

4. Boulevard — Client Booking Platform Palmetto Beauty and Balance uses Boulevard to manage all client bookings, appointments, and records. When you book an appointment with us, Boulevard collects and stores:

Your name, email address, and phone number
Appointment history and treatment preferences
Payment information for booking deposits or service fees
Any intake forms or medical history information submitted prior to your appointment

Boulevard is a secure, HIPAA-compliant platform. Your information stored within Boulevard is used solely for the purpose of managing your care and appointments at Palmetto Beauty and Balance and is not sold or shared with third parties for marketing purposes. For more information on how Boulevard handles your data, please visit Boulevard's Privacy Policy at joinblvd.com.

5. Text Message Communication (Salesmsg) Palmetto Beauty and Balance uses Salesmsg to communicate with clients via SMS text message. By providing your phone number and opting in, you consent to receive text messages from us including:

Appointment reminders and confirmations
Follow-up care messages
Promotional offers and announcements
General client communications

Message and data rates may apply. Message frequency varies. You may opt out at any time by replying STOP to any text message. For help, reply HELP or contact us directly. We do not sell or share your phone number or personal identifiable information with third parties for their own marketing purposes.

6. How We Share Your Information We do not sell your personal information. We may share your information with:

Boulevard, our booking and client management platform
Salesmsg, our SMS communication platform
Trusted third-party service providers who help us operate our business
Medical professionals involved in your care
Legal authorities if required by law

7. Data Security We take reasonable steps to protect your personal information from unauthorized access, disclosure, or misuse. Both Boulevard and Salesmsg maintain their own security standards to protect your data. However, no method of transmission over the internet is 100% secure.

8. Your Rights You have the right to:

Request access to the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information where applicable
Opt out of marketing communications at any time

9. Cookies Our website may use cookies to enhance your browsing experience. You can choose to disable cookies through your browser settings.

10. Contact Us If you have any questions about this Privacy Policy, please contact us at: 📍 Palmetto Beauty and Balance — Charleston, SC palmettobandb@gmail.com 843-955-5604